2014 Schedule
Interactive: March 7–11  •  Film: March 7–15  •  Music: March 11–16

Message Board Besties Meet Up

#sxsw #onlineBFFs

Iap19609

Women have been finding a sense of community through message boards and online groups before the rise of the blog. In communities like TheKnot.com, TheNest.com and TheBump.com, their conversations transition from STDs (Save-the-Dates) and venting about their MILs (Mother-in-Laws) to happy hour GTGs (Get Togethers) that happen away from the branded message boards.

This Meet Up is for people who've formed real friendships online. Let's share our stories of friendship, sense of community, gossip, drama and the secret underworld of message boards. Who knows, you may even meet someone IRL that you only knew by screenname.

Presenters

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Terri Koen

Sr Account Planner

SandersWingo

Terri Koen is a Senior Account Planner at Sanders\Wingo in Austin, TX, and she also writes a yoga blog at FindingDrishti.com. As a 10 year veteran in advertising, she has a deep understanding of how consumers use social media to build personal relationships, experience in and passion for qualitative primary research, and finds great joy in connecting the dots from consumers to brands.

When she's not tag-team parenting with her husband while chasing their toddler, you can find her scouring studio schedules to attend her next yoga class.

Thanks to our sponsors

Miller Lite Monster Energy Esurance Chevrolet AT&T IFC Subway Austin Chronicle

Music sponsor

Sonic Bids

Interactive sponsors

Deloitte American Express Pennzoil