Album Release Strategies for the 21st Century
With all of the tools that are available via the web, artists and labels are making more mistakes than ever in the planning of their release strategies. Find out about effective, yet affordable, marketing, sales, and distribution plans.
General Manager at Creative Entertainment Network, which markets and distributes (through RED Distribution) independent artists in addition to select projects for Sony International.
Experience includes fifteen plus years in entertainment marketing, advertising, promotion and new media. Have developed new positions and business units at major record companies including Sony Music, Polygram Label Group and at PlayJ.com. Have also held Director of Marketing positions at Island and Mammoth Records.