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Trillions: Thriving in the Information Ecology

#sxsw #tcommerce


The web is over, it was a cute lab experiment, the sort of toy that Nature watches her children play with and laughs. Six billion mobile devices. Eight? Ten? Cute as a button. What will happen when we climb the next mountain? When instead of information being "in" computers; people, products, environments, and cultures begin to live "in" the information?
What does it mean when your khakis, your T-shirt, your soap dispenser, your paper towels, your home, your community, has an API? When they all join the social network and stream billions of bits of information from trillions of connections? If apps can become billion dollar businesses by selling features for 99 cents today, what will happen when we enter the realm of T-commerce, where a trillion sales of a fraction of a penny birth entirely new industries?
This session will outline a framework at the intersection of design, technology and business that focuses on putting people at the center of the journey towards Trillions.



Mickey McManus Pres & CEO MAYA

Mickey McManus is president, CEO, and principal of MAYA Design, a technology design and innovation lab that tames complexity through human-centered design.

In 2005, Mickey spearheaded the launch of MAYA's Pervasive Computing practice to help companies kick-start innovation around business challenges in a vastly connected world, where even now computing devices outnumber people. To maximize such opportunities for innovation, he leads a team of cognitive psychologists, ethnographers, computer scientists, mathematicians, visual and industrial designers, game designers, architects, and filmmakers. This interdisciplinary team collaborates to design products, services, and environments for people in a trillion-node world—a world whose scale and complexity will dwarf that of today's Internet. Mickey and his team work with a wide range of clients—from Fortune 500 global companies to foundations, government organizations, and startups.

To explore the emerging value at the intersection of design, technology, and business, Mickey co-authored Trillions: Thriving in the Emerging Information Ecology (Wiley 2012). The book is a field guide to the future, where computing will cease to be confined to any particular "box," but instead be freely accessible in the ambient environment.

Mickey holds a BFA in industrial design from the University of Illinois, with extended studies in communication design and mathematics. His work has been published in Bloomberg Businessweek, Fortune, Fast Company, the Wall Street Journal, and Harvard Business Review. He is a frequent speaker on the topic of design, pervasive computing, and business innovation.