#ageofdamage: Be the Company You Want to Keep
David Jones is CEO of Havas, co-founder of One Young World—a non-profit organization described by CNN as the "young Davos"—and author of Who Cares Wins: Why Good Business is Better Business. Over the past decade he’s been a powerful advocate of using the power of creativity to effect positive change, including leading Kofi Annan’s tcktcktck campaign for climate justice. David argues that far from being separate subjects, social responsibility and social media are intrinsically interlinked: Social media has created a world of radical transparency forcing businesses, politicians and leaders to be more socially responsible, rewarding those who are and removing those who aren't. Through case studies and his views on the keys to success in the “Age of Damage”, David will demonstrate why the new price of doing well is doing good.
Honored by the World Economic Forum as a Young Global Leader, David Jones has distinguished himself as an industry visionary and proponent of corporate responsibility and social change. He is the youngest global CEO in the history of advertising, heading both Havas and Havas Worldwide, and is the only British CEO of a French publicly traded company. He was the driving force behind Kofi Annan’s TckTckTck Campaign for Climate Justice, one of the most successful cause campaigns in history, with 18 million people signing on as climate allies, and is co-founder of One Young World (described by CNN as the “Young Davos”), a nonprofit organization that provides brilliant young people with a global platform through which to effect positive change. He also worked closely with David Cameron and the U.K. Conservative Party from 2007 up to and including Cameron’s election as prime minister in 2010.
David is the creator of the Social Business Idea® and author of best-selling book Who Cares Wins: Why Good Business Is Better Business, published in English in 2011 by Pearson/FT Publishing, with subsequent editions in Chinese, French, Portuguese, Korean, Japanese, and Spanish.
David was inducted into the American Advertising Federation’s Hall of Achievement in 2005, was voted one of the two top executives of the decade by readers of Adweek, was nominated as one of CR Magazine’s 2011 Responsible CEOs of the Year, and was named to the "40 Under 40" lists of both Crain's New York Business and Advertising Age. He is a member of the Facebook Client Council.