No Label, No Manager, No Problem?
Labels and management fit differently into the music landscape in 2012. Artists have more opportunity for DIY career paths than ever before. Where can artist representatives add value? Are labels and managers still necessary? At what size does an artist need to start looking for management, and when should they sign a deal to a label? What ways are artists now able to remove labels and management from their equation? What are the pros and cons of going it alone at different stages in a career?
Matt Conn is the Doctor of Pages at RootMusic, creator of BandPage, the #1 music application on Facebook. BandPage represents over a quarter of a million bands and 25 million+ fans every month. Matt is a member of the founding team and helps guide platform direction and best practices of the system. As Doctor of Pages, Matt works with some of the largest artists on Facebook like Rihanna, Bon Jovi, and Green Day - Matt is focused solely on tools and practices to make sure users get the best possible engagement and most value out of what has become many artists' largest online property.
Isaac Camargo was born and raised in Miami, Florida. With over 10 years of experience in the graphics industry, he always works hard in all of the projects he is involved in. His love of music, desire for online viral marketing, and his programming knowledge provided him the opportunity to rebuild the website PlanetPit.com for the internationally known recording artist, Pitbull. Isaac is the Director of New Media at PlanetPit.com. In addition to Pitbull, Isaac works with several other major recording artists and companies to establish their online presence. Isaac is also the co-founder of ZodiacStickers.com and myZodi.com, websites focused on providing zodiac information and selling zodiac products.