This is the archived SXSW 2012 schedule. Please see the current schedule here.

Independent Manufacturing with Social Media

#sxsw #IMSM

Ten years ago, we had this idea to make a product that'd keep our coffee and chips fresher. We researched, designed, and manufactured it all with sweat equity and many late nights on the Internets. Today people call that being a Maker. Back then we were just trying to make a buck. This talk will share how our product ended up in the Space Shuttle, Antarctica, pantries, and Grandma's looms.

Presenters

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DL Byron Principal Textura Design Inc

Byron is the Principal of Textura Design, an agency that specializes in creative and interesting approaches to social media. He's a full-time blogger, inventor of the consumer product Clip-n-Seal, and coauthor of Publish & Prosper: Blogging for Your Business, a New Riders book.

In his career, Byron built many of the original business blogs for Fortune 100 companies. He evangelizes new web technologies, developing and deploying strategies to integrate them into business practice. He also founded and publishes Bike Hugger, a blog about bike culture and rides his bicycle in faraway places like Europe, China, and India.

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