We're overloaded with new--and established--services that claim to help get the word out and sell music. With so many options available, how do you choose the best marketing tools for you and your music? You can't do it all. What's really the best use of your time and energy? This panel will describe how several different social networking/marketing/online services work and what each one is best for, as well as strategies for maximizing the use of the services. Panelists from MXP4 (interactive widget) Sound Cloud, TuneCore, Top Spin, Reverb Nation, Facebook, etc. will explain and advise on what exists now and what's coming in the future.
CARMEN RIZZO, an electronic musician & two time GRAMMY nominee Producer-Remixer & Recording Artist has had a very eclectic career. A frequent fixture on album credits ranging from Seal, Coldplay, Alanis Morissette, Ryuichi Sakamoto Paul Oakenfold, BT, Tiesto, Jem, Grant Lee Phillips, Pete Townshend to Huun Huur Tu. Carmen also co-founded the ground breaking world music act Niyaz. As a composer Carmen has scored films for Oscar winning director Michael Apted & composed the closing theme for Sony video game Un Charted 2.
MXP4 is providing the only scalable and sustainable social music gaming platform.
One app that creates new revenue streams, builds your fan database, and makes it fun for your fans to bring their friends to you. This is MXP4!
DOUG SMILEY is the Chief Marketing Officer for RCRD LBL, the premiere destination for curated and legal free music downloads. RCRD LBL has attracted praise from the likes of the Wall Street Journal, Entertainment Weekly, Wired, Fortune, the LA Times and MTV and is regarded by many as a watershed moment in the distribution of musical content in the online space.
Prior to joining RCRD LBL, Doug was the Vice President of New Media for Downtown Records, where he helped to break artists including the platinum-selling Grammy Award-winning Gnarls Barkley, Cold War Kids, Santigold, Miike Snow and many others. Doug Smiley was honored as one of 35 Under 35, a book published by Johnny Walker Blue.
Nathan Hoy currently serves as a digital and marketing consultant for many major labels, music corporations and artists where his technology background has proven affective in generating strategic insights and formulating innovative approaches to artist marketing within the digital/social media market place. Hoy brings with him more than 18 years experience in the music and technology field to develop and execute strategic and creative marketing plans for top clients, emerging musicians and Grammy-winning artists.
As the former Vice President and Chief Operating Officer in the Artist Services Division at Live Nation, Hoy helped artists create, manage and monetize their relationship with fans through marketing, merchandise, creative services, fan clubs, digital products and digital distribution during touring and album cycles.
Dave Haynes is VP Business Development for SoundCloud, a cloud-based music platform that allows creators to easily distribute, share and stream audio over the web. With over a decade’s experience in the music industry, Dave currently works at the forefront of the latest trends in digital music. As well as his work for SoundCloud, he is the organiser of the OpenMusicMedia and Music Hack Day events that take place across the world. Last year he was listed as one of UK’s Young Music Entrepreneurs 2010 and is also a frequent speaker at various events from TEDxCardiff to Midem.
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