Wired declared Web 3.0 the age of apps and that the Web was dead and the future is native apps. Insight or naiveté? We’ll discuss the current merits of HTML5, and which companies and technologies will accelerate its adoption among mainstream consumers and create new opportunities for developers. We’ll also discuss the impact this can have on current native application strategies for Windows, Windows Phone 7, Mac, iPhone/iPad, and Android by looking at the impressive work that is being done today with the Web and apps to deliver compelling consumer experiences. But we’ll also address the shortcomings and the reality of HTML and what Web and app designers and developers can and should be doing today. This session is sponsored by Microsoft.
Branden Hall is a programmer, woodworker, and tinkerer as well as the co-founder and CEO of Automata Studios Ltd., a software development consultancy. He has a deep passion for fabricating anything and everything, from code to cabinetry. His fascination with all forms of creation comes naturally; after all, his parents smelted their own wedding rings.
When Branden is not making loud and somewhat concerning noises in is basement workshop he's often busy writing code. He started programming BASIC on an Apple IIe when he was 11. In high school he became fascinated with the then nascent world wide web and since then has risen to become a noted expert on web-based interactive media. He regularly speaks on the topic at conferences world wide and has co-authored a number of books on the subject.
In 2006 Branden, along with his childhood friend, Keenan Keeling, co-founded Automata Studios in Branden's garage. These days Branden's commute is no longer just a few steps out his back door and Automata has been busy creating award winning software for the likes of Adobe, Microsoft, Bloomberg, National Public Radio, and many others.
Branden lives outside of Washington, D.C. with his wife and their two sons.
Emily Lewis is a freelance web designer of the standardista variety, which means she gets excited about things like valid POSH, microformats and accessibility. As part of her ongoing quest to spread the good word about standards, she writes about web design on her blog, A Blog Not Limited, and is a contributing writer for ScriptJunkie, .net magazine and MIX Online. She’s also the author of Microformats Made Simple and a contributing author of the forthcoming HTML5 Cookbook.
Erik Klimczak is Creative Director at Clarity Consulting in Chicago. He is hugely passionate about cognitive-behavior, fine art, and the intersection of the two. Erik’s experiences cover a vast range of creative and technical ground, which he has brought to bear for clients ranging from Microsoft to MTV. Erik is currently interested in emerging technologies’ ability to uncover social and psychological insights aimed at improving the quality of life.
As the Principal Experience Architect at Cynergy, Rick Barraza's daily focus is on researching emergent technology and rapidly prototyping engaging experiences for a wide variety of clients.
Rick has been actively engaged in the concept, design and development of software enabled experiences for over a decade. Over the years, he has developed a far reaching collection of talents that span the spectrum between high level aesthetic design and low level software development.
Thomas Lewis is an HTML5 & IE9 Evangelist at Microsoft. Previously he was the Director for MIX Online, a website for web developers and designers. When he is not advocating the brutality of HTML5 & IE9, he is chasing his passion for design, good coffee, death metal and his pets.
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