New York Times bestselling author Gary Vaynerchuk is the star of WineLibraryTV.com, a video blog launched from his platform as Director of Operations of national industry retail giant Wine Library. Considered the rock star of wine, Gary’s informed yet informal approach to wine appreciation has revolutionized the industry by demystifying wine for a new generation and empowering wine drinkers to trust their own palates. Gary leveraged social media tools to build the brand, and Wine Library TV attracted over 90,000 viewers daily, becoming the most downloaded podcast on iTunes in the Food category. Gary has appeared on numerous national television programs as a wine and marketing expert, including Late Night with Conan O'Brien, The Ellen Degeneres Show, The Today Show, The Late Show with Jimmy Fallon, The Dr. Oz Show, The Big Idea with Donny Deutsch, CNN's Your $$$$, and CNBC's Power Lunch. In 2009, Gary was recognized as Innovator of the Year by Wine Enthusiast and featured in Decanter magazine's "Power List" of the 50 most influential people in wine. Additionally, AskMen.com listed Gary among the 49 Most Influential Men of 2009.