How is social media changing the TV experience for good? Over the past ten years, we've seen television become truly interactive, from SMS voting on American Idol to real-time audience feedback via Twitter and Facebook becoming a part of everything from CNN to Oprah to Late Night with Jimmy Fallon. At the same time, web series have built millions of viewers on places like YouTube, iTunes, and XBox Live. Now a new wave of always-connected mobile apps, set-top boxes, and gaming platforms are making entertainment more social, location-aware, and connected than ever. Our panel of producers of hit TV shows and top web platforms will talk about how they're enabling social viewing and collaboration between producers, stars, and audiences in real time to create new kinds of TV experiences.
Chloe works with Twitter’s media partners to create new and effective approaches to content creation, interactive TV, audience engagement and news reporting via Twitter, with a special focus on television.
You can read more about her team’s work in Fast Company’s profile (http://bit.ly/aqF1K8) and on the Twitter Media site (http://media.twitter.com ).
Before Twitter, Chloe worked at Current TV, an Emmy-winning 70MM household TV network and online news site. She produced the Webby Award-winning Hack the Debate (http://www.current.com/debate) as well as Current Diggs the Election and Current Twitters the Inauguration.
Previously, Chloe was a management consultant in Booz Allen Hamilton's media and entertainment practice, where she worked with film studios, book publishers, TV networks and record companies. She also co-produced/directed “Headstrong,” a documentary broadcast on public television.
Chloe is on the board of Grey Area Foundation for the Arts (www.gaffta.org ), a non-profit designed to drive open innovation at the intersection of art, design, data and technology.
Senior Vice President, Programming & Development
As the SVP, Programming & Development of Travel Channel, Fred Graver is responsible for formulating an aggressive, forward-thinking content strategy including programming, developing, production, scheduling and acquisitions across television, the web, mobile and emerging technologies. He also manages the creative direction of the network, liaising with relevant business disciplines including ad sales, marketing and affiliate sales to further develop Travel Channel’s brand.
Over nearly three decades, Graver has held management and creative positions at some of the entertainment industry’s most prominent franchises, serving as senior editor for National Lampoon, a writer with “Late Night with David Letterman,” and as writer and producer with “Cheers” and “In Living Color. Graver also was with the “Jon Stewart Show”, where he was executive producer. Additionally, Graver has worked with Norman Lear, James Brooks and the Disney Imagineers.
While executive vice president of programming at VH1, Graver green-lit successful series including “I Love The...” and “Driven,” as well as creating and producing “Best Week Ever.” Graver also served as executive producer of “The Concert for New York City,” a live event at Madison Square Garden featuring 24 bands and 12 comics.
Also at MTV Networks, he created and ran the “Linked Media Group,” which developed content for TV and the Web for such shows as “Acceptable TV.” Most recently, Graver is the founder of iLarious, a company that creates comedy content for mobile devices, and Star Wide Web, a database company that marries semantic technology with pop culture.
Gavin Purcell is the Supervising Producer of NBC's "Late Night with Jimmy Fallon".
In addition to his on-air writing/producing duties, he oversees all of the show's web/interactive programming. Late Night has won two consecutive Emmys for Outstanding Creative Achievement in Interactive Media.
As part of the original launch team for "Late Night with Jimmy Fallon", Gavin helped shape Late Night for a new generation of viewers raised on the Internet.
Previous to Late Night, Gavin was the Executive Producer and co-creator of G4's "Attack of the Show!".
He is, and always will be, a giant nerd.
Lila King is participation director for CNN.com. She leads the site’s audience-participation efforts, including overseeing CNN iReport.
Since coming to CNN.com in 2001, King has reported and produced several multimedia stories on a wide range of topics in international news, working to integrate new technologies into storytelling presentations. King produced many of the online interactive maps and audio slideshows that distinguished CNN's Peabody Award-winning coverage of the aftermath of Hurricane Katrina. In 2006 King launched iReport, CNN’s highly successful citizen journalism initiative, and led the editorial development of iReport.com, the user-generated news site that launched in February 2008. King also was a key member of the team that worked on the recent relaunch of CNN.com in October 2009 where CNN iReport is now prominently featured and integrated into the site.
Tim Shey is Next New Networks' President and Co-Founder, and has led the company's creative and platform strategy from its beginnings in late 2006. As Next New Networks' first head of programming and creative development, he assembled the most diverse and successful portfolio of original video entertainment programming on the Internet, including hit networks ThreadBanger, Indy Mogul, Fast Lane Daily, Barely Political, $99 Music Videos, and Ultra Kawaii. Next New Networks programming has racked up over 1.5 billion video views and ten Webby Awards to date, more than any other independent media company. His current focus is building the largest, most loyal and engaged audiences for Next New Networks' series, working with creators, producers and partners across the web to optimize and scale the company's distribution platform, and design better experiences and interaction with viewers and communities.
Tim’s fifteen years as a designer and producer include projects in television, mobile, and the web. In 1996, Tim co-founded Proteus, a pioneering interactive agency, which was responsible for the first-ever nationwide interactive TV broadcast using mobile phones during FOX’s Super Bowl XXXVI, and produced mobile phone-based interactive TV experiences for NBC's 2004 Olympics and four seasons of NFL, NASCAR, and MLB on FOX Sports. His work as Proteus' creative director also included major interactive campaigns for AT&T, Sony, Sprint, Newsweek, ExxonMobil, The Washington Post, Gibson, and Motorola, and network-wide mobile content offerings for HBO, ABC, Discovery, and FOX. After selling Proteus in 2004, Tim consulted for organizations such as Brookings and People for the American Way and worked as a producer on landmark early web series such as Rocketboom, Amanda Across America, and Afterworld.
Tim's personal blog is at shey.net. You can also follow Tim at twitter.com/moth.
"SXSW" and "South By Southwest" are registered trademarks of SXSW Inc.
Any unauthorized use of these names, or variations of these names, is a violation of state, federal and international trademark laws.
All SXSW art and text on this website are copyrighted. ©2010 SXSW, Inc.