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This is the archived SXSW 2011 schedule. Please see the current schedule here.

Interactive

Panel

Know Your Meme

This presentation is a high-level explication of contemporary memes. Through entertaining examples, the following topics will be addressed in a fast paced, throughly visual, entertaining and academic presentation: How does a viral video become a meme? Distribution factors. What is the categorical ceiling of a meme's reach? Quantifying the value of transmitters. The boundaries of legal gray areas. Forced memes (i.e. How does one force or identify a forced meme?) The psychological effects of exposure to a global audience. Tactics vs. Strategies for extinguishing memes. The qualities of timeless memes vs memes of yesterday. Life cycles of memes. Aggregating realtime statistics for predicting. Predicting memes. Memes in the future. The presentation will be organized according to several larger threads that play through almost all memes. While the definition of a meme can include the extremities of logic from the micro to the macro, this presentation will assume a definition related to today's internet culture, as described by the Know Your Meme Internet Meme Database.

Media

Presenters

Andrew Baron CEO Rocketboom


Brad Kim Know Your Meme


Don Caldwell Editor Know Your Meme


Time

Saturday March 12

3:30PM

Venue

Hyatt

TX Ballroom 5-7

208 Barton Springs Rd

Online

http://knowyourmeme.com

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