"Why have smart refrigerators failed to take hold? Where are the smart tables that were supposed to fill our homes? Smart products with embedded sensors are poised to share their intelligence, but lack of connections among products and services have limited their usefulness. Until now. In this session, we will showcase emerging smart products and break down the design and technology that will separate the wheat from the chaff. We’ll examine the connections these products will make with our lives by bringing more sensibility to sensor-based products."
Chloe is responsible for leading and managing R/GA’s Interaction Design department— one of the three creative teams at R/GA, along with copy and visual design. In this role, she provides the vision for the largest Interaction Design team at any agency—and encourages the creation of user-centered experiences that integrate outbound and inbound communications. Through Chloe’s leadership, the Interaction Design team has been instrumental in much of the groundbreaking work at R/GA, including Nike Plus and Nokia Vine.
Will is accountable for global technical product innovation and digital experimentation at R/GA.
With an emphasis on making and building, he works with global clients and R/GA's deep roster of in-house Technology talent to build great products and help bring together the often disparate groups of Marketing, Brand, IT and Product Development.
