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This is the archived SXSW 2011 schedule. Please see the current schedule here.

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Daily Deals: Where Ads Become Content

Dailydealswhereadsbecomecontent

Local deals, once relegated to the weekly circular, now drive the fastest growing sector in internet history. Groupon, LivingSocial, BuyWithMe and others created a billion dollar industry almost overnight. Local publishers have influenced our spending for years, but they are finding a powerful new monetization vehicle as offline commerce comes online. Hundreds of publishers have launched Daily Deal products in the last six months, and this is just the beginning. The founders of LivingSocial, DailyCandy Deals, Group Commerce and Yipit will discuss the future of the Daily Deal space and how local media companies, apps and directories are adapting to it.

Media

Presenters

Aaron Batalion CTO/Co-Founder LivingSocial

Husband, Geek, Entrepreneur, Aaron leads the long-term technical direction and day to day development of LivingSocial’s core products. Prior to LivingSocial, he was Architect at Revolution Health, and led development for Blockbuster's Online Subscription effort. Aaron holds degrees in Computer Science and Japanese from Lehigh University.

Jim Moran Co-founder Yipit

Co-founder of Yipit, which aggregates and recommends Daily Deals based on your tastes.

Jonty Kelt CEO Group Commerce Inc

Jonty Kelt is Co-Founder and CEO at Group Commerce. He started his career in investment banking before co-founding Europe's first affiliate network in 1999 and a sports and entertainment events business in China in 2001. Prior to Group Commerce Jonty led DoubleClick’s search technology and services businesses in Europe and Asia, through its acquisition by Google. Jonty holds Bachelors degrees in Philosophy, Corporate Finance and Marketing from Otago University, New Zealand.

Tricia Han GM, DailyCandy Deals DailyCandy


Time

Sunday March 13

9:30AM

Venue

Austin Convention Center

Ballroom F

500 E Cesar Chavez St

Tags

#dailydeals

Online

http://yipit.com

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