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This is the archived SXSW 2011 schedule. Please see the current schedule here.

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Be Heard: How to Innovate At Big Companies

Beheardhowtoinnovate

Don't quit your big company job just yet to go work for that sexy startup. At this panel, seasoned professionals give their tips on how to successfully drive innovative ideas inside big companies. Whether you want to add social media to your company's web presence, adopt hot new technology, or have the next big business idea, we'll tell you how to accomplish it, even in the face of management that still prints out their email.

Presenters

Gene Kim Visible IT Flow

Gene is a multiple award winning CTO, an entrepreneur, a researcher and author. He was founder and CTO of Tripwire for 13 years, now a $100MM company. He has written two books, and is now writing “When IT Fails: A Novel.” Gene is a huge fan of IT operations, and how it can enable developers to maximize throughput of features from “code complete” to “in production,” without causing chaos and disruption to the IT environment. He has worked with some of the top Internet companies on improving deployment flow and increasing the rigor around IT operational processes. In 2007, ComputerWorld added Gene to the “40 Innovative IT People Under The Age Of 40” list, and was given the Outstanding Alumnus Award by the Department of Computer Sciences at Purdue University for achievement and leadership in the profession.

William Hertling Web Strategy Hewlett-Packard

William Hertling works at Hewlett-Packard on projects as varied as introducing the first wiki at HP, to recommendation engines for support and print content, to social media strategy. When he's not working at HP, he's writing his second sci-fi novel.

Time

Saturday March 12

12:30PM

Venue

Marriott Courtyard

Brazos 2/3

300 East 4th Street

Tags

#hackthemachine

Online

http://www.williamhertling.com

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