We are in the midst of a food revolution and technology is the catalyst. This is the age where chefs have Facebook fan pages, food bloggers are landing book deals, grandmas are uploading their cooking videos and single Twitter updates hold entire recipes. We’re more adventurous in the kitchen from reading cooking blogs that make lesser known cuisines and ingredients accessible. We no longer shy away from cooking techniques that seem over our heads thanks to cooking shows on YouTube. We’re now more resourceful with Iphone apps that help us make meals out of random and leftover ingredients. Food bloggers have become the newest trendspotters and online food communities are thriving on sites like Epicurious and Serious Eats. Restaurants live and die by reviews on Yelp while others are discovered on Foursquare. And we love to chase food trucks via Twitter! What does this mean for the restaurant and food industry, cookbook publishers and food critics, for traditional chefs and food bloggers and the new breed of home cooks and foodies whose appetites are wetted by what’s new and unknown?
For the past 8 years, Chitra has been working in the advertising and travel industries while always making time to pursue her true passion - cooking. Chitra is a self-taught chef and has studied nutrition and cooking techniques at the Natural Gourmet Institute (New York). She writes a recipe blog, The ABCD’s of Cooking and hosts an online cooking show and a supper club featuring a fusion of Indian-Mexican cuisine. She teaches cooking classes from her tiny kitchen and sells Indian street foods at artisanal markets in Brooklyn. Chitra holds a BA from the University of California, Berkeley and an MBA from the Leonard N. Stern School of Business at New York University.
Born in Leicester England, raised in Toronto Canada and currently residing in Brooklyn, Jaspal is an Art Director in the editorial community of New York City. She is also the co-founder of the tongue-and-cheek site platoputas.com, a food blog which puts out daily. Inspired by two friends who share a love of travel and the quest to eat their way around the world, the conversational tone covers everything from street food and local events to delicious products and new restaurants—basically anything and everything that has to do with food. Jaspal holds a degree in Communication and Design from the Ontario College of Art and Design.
