photo of Martina Knezevic

Martina Knezevic

Director, Brand Alliances
Major League Soccer | Soccer United Marketing

Martina brings a unique blend of global expertise and passion for soccer to her role at Major League Soccer | Soccer United Marketing.

She’s responsible for the development and execution of partnership strategies that fuel growth and profitability for prestigious soccer competitions in North America. This includes MLS, Leagues Cup, the Mexican Football Federation, and Concacaf's Gold Cup.

Prior to joining MLS, Martina was leading IMG Academy's Global Business Division for 8+ years in Florida. Her leadership extended across international offices in markets such as Japan, China, South Korea, Brazil, Mexico, Germany and Spain.

Originally from Germany with Croatian roots, Martina moved to the US to pursue her Master’s degree and career aspirations.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Martina Knezevic
Events featuring Martina Knezevic