Shannon Womack

Shannon Womack is the Head of Commercial Marketing at Delta Air Lines where her focus is on driving short-term revenue and long-term brand loyalty through innovative marketing strategies and programs. In her role, she leads teams responsible for product, membership and partnerships marketing. Prior to this role, Shannon led Brand Marketing at Delta which included global brand strategy, US advertising and ESG communications. Shannon brings over 15 years of marketing experience from industries including financial services, sports, healthcare and travel. Before joining Delta, she led marketing initiatives at the US Open Tennis Tournament. Shannon has been recognized by Brand Innovators as a member of the Top 40 Under 40 in Marketing and a WomantoWatch.Sheis also honored to have been selected as a participant in Adweek’s Executive Mentor Program and as a 2022 Adcolor Leader. She is currently serving as a member of the 2024 Young Lions jury. Shannon holds a BA in Communications from Northwestern University and an MBA from New York University. She lives in Atlanta with her husband, Vic, and her two boys.