Edward Cox

Edward Cox is an innovative, inspiring, and relentless life science and digital health executive and has been committed to advancing the digital health sector as it strives for patient outcomes, clinical results, and commercial viability. Ed currently serves as Head & General Manager of Digital Health & Medicines (DHM) at Pfizer. At Pfizer, Ed has led the creation of the first commercial, revenue-generating digital health business unit within pharma. In this role, he is responsible for crafting strategies to develop and commercialize digital solutions that can address a variety of patient needs. In addition, he is collaborating with Pfizer’sgovernment affairs teams and external existing organizations to generate pathways for the reimbursement of digital therapeutics.