Lena Petersen

As Managing Director and Chief Brand Officer at MediaLink, Lena Petersen launched and leads the company’s Leadership and Industry Marketing (LIM) practice, advising a diverse group of senior clients on their marketplace position and executive platform development and shaping their influence and presence everywhere from the Boardroom to the stage. She has also driven MediaLink’s brand strategy since joining the company in 2016 from Publicis Groupe, fortifying the firm’s reputation as a one-of-a-kind consultancy in the media, marketing, and entertainment space.