Rachel Jacobson

Based in Los Angeles, Jacobson has been working in creative licensing since 2008 – elevating artists and songwriters through impactful projects across advertising, film, trailers and promos, TV, and video games. For the past five years, she has served as Head of Sync and Artist Relations for the Paris-based Because Music Group. During her time at Because, she oversaw dynamic sync placements for a variety of high-profile advertising, film, and TV spots, including a remix of Justice’s “Genesis” for a final scene in John Wick: Chapter 4; music and choreography from Christine and the Queens’ “Tilted” in FX’s Better Things; Amadou & Mariam’s “Sabali” in a worldwide Coca-Cola spot; Fine Young Cannibals’ “She Drives Me Crazy” in a T-Mobile Superbowl campaign; and a rework of Justice’s “Heavy Metal” by SebastiAn for Bungie’s Marathon video game reveal. She also supported artist and songwriter relations, nurturing talent, providing creative insights during the songwriting process, as well as helping to organize writing sessions and camps.

Prior to her work with Because, Jacobson was part of the creative licensing team at SONGS Music Publishing and Atlantic Records.