Kathryn Kai-ling Frederick

Kathryn Kai-ling Frederick is currently the Chief Marketing Officer at the Los Angeles Rams. In this role, Frederick leads all areas of marketing and media including brand strategy, experiential, creative, game presentation, social, digital, performance analytics and content. Prior to joining the Rams, Frederick was Chief Marketing Officer at Live Nation Entertainment where she helped connect over 300 million global live event fans to music, theater, and sporting events through robust CRM and digital marketing and data centric programs. Frederick was honored as a Billboard Power Player in 2018 and 2019. Prior to Live Nation and Ticketmaster, Frederick held several senior roles leading digital and business transformation at brands such as Yahoo!, Modern Luxury Media and Pricegrabber.