Dr. Marcus Collins
Dr. Marcus Collins is an award-winning marketer and cultural translator. He is a clinical assistant professor of marketing at the Ross School of Business, University of Michigan. An inductee of the American Advertising Federation's Hall of Achievement, his strategies and creative contributions include the launch of Google's Real Tone technology, the Made In America Music Festival, and the Brooklyn Nets, among others. Previously, Collins worked on iTunes + Nike sports music initiatives at Apple and ran digital strategy for Beyonce. He lives in Ann Arbor, Michigan.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Events featuring Dr. Marcus Collins
Mar 11, 2024
4:00pm — 5:00pm
Events featuring Dr. Marcus Collins
Mar 11, 2024
4:00pm — 5:00pm