Carmela Wallace

Carmela Wallace is a philanthropist, entrepreneur, and founder of Live Free 999. She has an MBA with a specification in Project Management and worked in quality management within various industries for nearly 20 years. As her son Jarad’s (Juice WRLD) career took off, she left her job to help manage him. Upon Jarad’s passing, Carmela was amazed by the outpouring from fans on how his music helped them with anxiety and depression and established Live Free 999 to help those who suffer in silence and normalize the conversation about mental health and addiction. Since its founding, the organization has given hundreds of thousands in grants to organizations focused on mental health and has grown to include a Crisis Text line offering free confidential help 24/7.