Ayesha Coker

Ayesha Coker is the Vice President of Marketing for Porsche Cars North America, Inc. (PCNA), headquartered in Atlanta, Georgia where she oversees experiential brand marketing, strategic partnerships, sports marketing, motorsport and the Porsche Club of America in the U.S. Coker also leads the operations for the Porsche Track Experience, Porsche Travel Experience as well as the Porsche Experience Centers in Atlanta and Los Angeles.

Ayesha began her career with Porsche in 2010 and over the course of her career, she has held various roles including manager and senior manager of Events and Sponsorships and Director of Experiential Marketing. She joined the Executive Committee in January 2022, making her the first African American and first woman of color to join the leadership team. Before joining Porsche, Ayesha served in various field event and marketing roles for automotive marketing companies including, Merkley and Partners and GMR Marketing. Ayesha holds a Bachelor of Science in Fashion Merchandising from the University of Maryland Eastern Shore and an Associate Applied Science degree in Advertising and Integrated Marketing Communications from the Fashion Institute of Technology.