Ann Newland

Ann Newland is the GM - Head of Integrated PR at Wayfair, specializing in Creator Marketing, Content Commerce / Affiliates, and Media Partnerships. With an impressive track record, she has successfully driven business results for renowned brands like Wayfair, IBM, Starbucks, P&G, Walmart, LEGO, Sony, Adobe, and Johnson & Johnson. A master at combining strategic thinking with creative magic, Ann excels in growing market share for established brands through the power of influential creators. Her expertise spans the entire influencer programming process, from outreach and recruitment to impact analysis.